Golden & Pine

Prairie Village, Kansas

Kansas City’s only ethical home goods store moved locations, from a destination address with minimal foot traffic to a popular shopping center, at a time when it was still building local awareness.

To get the attention of as many Kansas Citians as possible, we made plans to host a celebrity event. Our top choice said yes, and we soon became friends with Queer Eye interior design expert Bobby Berk. A Missouri native and fellow ethical design lover, who scheduled with us at the height of Queer Eye viewership and success, he was the perfect fit to turn all eyes on Golden & Pine.

A sold-out event of 400 attendees, cross-promoted in partnership with eight like-minded brand and media partners, earned media coverage and countless organic social media mentions for Golden & Pine and their new location. We produced the event from top to bottom, from working with Bobby’s agent to sponsorship coordination to event flow.

In addition to this event, we worked with Golden & Pine on partnerships, email marketing and email list-growth sweeps. Since then, we were sad to see the store close its doors in 2023, but we’re happy to see owner Stephanie Agne continue working in the home interiors space.